Celebrities and non-alcoholic drinks
If you’ve been reading my blog for a while you’ll have seen the staggering increase in popularity of non-alcoholic drinks over the past five years.
As expected, with an increase in popularity comes a rush of people looking to prosper from this cultural shift … and this includes celebrities.
As such I thought I would take a look at the world of alcohol-free drinks and celebrities and see who has invested their name, brand and street-cred into this sector.
I have already tried a couple of celebrity drinks including Kylie’s non-alcoholic sparkling rose wine (a decent 69/100) and Jeremy Clarkson’s Hawkstone Spa non-alcoholic lager (a mediocre 59/100) but who else has launched AF drinks brands?
Which celebs have launched non-alcoholic drinks?
As mentioned above we’ve got queen of 80’s pop, Kylie and king of the automobile, Clarkson … but who else is there?
Well, we’ve got another queen of pop, Katy Perry. Katy launched De Soi, a collection of exciting non-alcoholic aperitifs with intriguing names including ‘Spritz Italiano’, ‘Golden Hour’ and ‘Purple Lune’. Looking forward to trying one of them soon.
Sports gets in the action with former professional basketball player, Dwayne Wade who helped launched Bud Zero (but to be honest it was one of my worst-reviewed beers at just 40/100).
Image courtesy Zoaenergy.com
Anyone else launched an AF drinks brand?
You may have heard of Blake Lively, a blonde American actress (picture Gossip Girl, The Shallows, Deadpool and Wolverine). Well, she has launched Betty Buzz, a collection of non-alcoholic beverages including a smoked lemonade mocktail and a apple, ginger sour cherry mocktail.
Although not necessarily a traditional non-alcoholic drink, ZOA, is a range of energy drinks that use quality and natural ingredients including Camu Camu, Caffeine (from green tea) as well as a range of electrolytes and B&C vitamins. ZOA was launched by non other than Hollywood A-lister … The Rock.
Finally in the world of fashion, American model Bella Hadid became a top executive at Kin Euphorics. Kin offers a range of non-alcoholic drinks designed to benefit the mind, body and soul.
Are there any famous sober celebs?
Well, along with celebs who have launched their own non-alcoholic drinks brands there is a growing number of celebrities who live a sober life – some of which are below.
Anne Hathaway – famous actress
Calvin Harris – DJ and music producer been sober for over 8 years
Dax Shepard – actor and comedian has been sober for years and enjoys and alcohol-free beer
Elle MacPherson – Australian model
Lance Armstrong – fan of NA beer and investor in this sector
Lana Del Rey – musician
Lewis Hamilton – F1 legend
Mark Zuckerberg – fan of Athletic Brewing beers especially Upside Dawn
